Posted on nineteenth October 2022 by hstebbings1
Lauren Schwartz is Vice President of Enterprise Gross sales at Fivetran, the main platform for contemporary knowledge motion. She has helped scale Fivetran’s enterprise enterprise from its infancy to a staff of almost 100, whereas greater than tripling enterprise revenues. Beforehand, Lauren spent near 4 years at Section the place she began as the primary feminine AE and finally constructed and led gross sales groups in enterprise and progress. Lauren earned an MBA from Stanford Graduate Faculty of Enterprise after 6 years at Google the place her enterprise gross sales profession started.
In As we speak’s Episode with Lauren Schwartz:
1.) How Being Rejected as an Eighth Grader Can Result in World Class Gross sales Chief:
- How Lauren made her method into the world of enterprise gross sales with Google?
- Why, for some time, Lauren needed to get away from the label of a salesman? Why “salesperson” doesn’t do the job of gross sales justice?
- Why does Lauren consider that one of many core traits the perfect salespeople have is having the ability to deal with rejection? How has Lauren been rejected? How did she reply? What modified their thoughts?
2.) The Gross sales Playbook: What, Who, When:
- How does Lauren outline the time period “gross sales playbook”? What are the nuances?
- Does Lauren consider the founder ought to all the time be the primary gross sales rep? What are the core indicators {that a} founder is now prepared to herald their first gross sales hires?
- What are the three largest errors founders make once they rent their first gross sales reps?
- What are the core traits that the perfect early gross sales reps have?
3.) The Hiring Course of: Constructing the Finest Gross sales Crew:
- How does Lauren construction the hiring course of?
- What are essentially the most unconventional however helpful questions Lauren makes use of to find out the depth and high quality of potential gross sales hires?
- What are evident purple flags that Lauren appears to be like for on this interview course of?
- How does Lauren use case research and deal opinions within the interview course of to find out the standard of a candidate?
4.) Scaling the Machine: The Onboarding Course of:
- What are the one largest errors founders make when onboarding gross sales reps?
- How ought to gross sales staff onboarding be structured?
- What supplies ought to the founder have in place for the gross sales staff to be taught from on Day 1?
- How can gross sales leaders guarantee new gross sales staff members have interaction throughout features?
